The White Avenue team are very proud to have been shortlisted for Best Wedding Planner in London and the South East Region of the UK. We didn’t win in the end, but to be shortlisted and up against some of the best planners in Britain was a fantastic achievement.
The Wedding Industry Awards (TWIA) is the only independent awards within the industry that is solely voted by brides and grooms. The voting has been designed to be extremely fair and only generates quality votes from couples who have actually worked with that supplier which is brilliant for smaller companies who haven’t been recognised yet.
For us, we didn’t have dosens of clients to vote for us so it was great that TWIA doesn’t focus purely on the number of votes a company receives, rather on the quality of the comments and feedback given by that bride and groom. Instead of a ‘vote for us’ single click, our clients filled out a personal form based on their experience with us and left detailed testimonials.
Other award bodies can be completely based on the number of votes and the same people can vote as many times as they want, so, it isn’t a true representation of the best products and services suppliers are providing. More importantly TWIA awards inform couples of suppliers who have been highly recommended by previous couples which can really help in the planning stages.